The need for a well-designed website can be daunting, but that’s where website developers come in! Selecting a website designer can be a daunting task, though, and picking the best web design company comes with a series of questions that need to be asked.
Before searching for the best website designer, think about the best website design. You have to have a design to tell the website designer about, after all, so consider what you want on your site and what you don’t. If you have no idea where to even start with your considerations, we’ve written a list of elements that should absolutely be avoided on any website to make for the best experience possible. Make your own list as well! Write down what you like from other websites and would like to see implemented into your own. It can make deciding on a website designer a lot simpler.
Also consider your company or organization’s specific purpose. If you’re building an e-commerce website, then there are a few things you should keep in mind (We have a list of our top priorities of things to avoid here), but needs vary between hemp or cannabis websites and manufacturing websites, even though they’re both e-commerce.
54% of small businesses outsource their graphic design and website design, so there are plenty of designers out there with impressive resumes and websites with great success for the businesses who contracted them. Look around at their own website. Do they give you a list of clients who they’ve previously worked with? If so, go ahead and look at those websites, too. If you like what you see, then continue to consider them. If you’re not pleased with a majority of their work, then you can safely assume that they’re not the designer for you. Transparency about the quality of their work and the scope of their work is a good trait in website designers. Before deciding on a website designer, make sure that they can give you what you need.
Do some window shopping on everyday websites as well! Is there a site that you really enjoy using? Try contacting the site owner and asking who their website designer is. Looking for a website designer really can be as simple as that! It’s best to aim either for someone who is freelance, meaning that they’re not directly employed with the company that they created the site for and take on multiple clients, or for a company that employs several website designers. How to choose a web design company follows the same criteria as how to choose a website designer, you just won’t be employing a single person and rather paying a company.
The cost of a website designer should also be taken into account especially if they’re freelance. Website designer rates vary significantly depending on the complexity of what you’re asking for as well as their own experience. A new website designer will obviously charge less than a more established one, but the more established website designer obviously has more experience in designing websites. One commonality most have, though, is that they charge an hourly rate. However, working with a web design company might mean they charge a flat rate.
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